Most of us will be familiar with this phrase:
The customer is always right.
So, what does it really mean? More importantly for those in design and UX can we learn something from it? After all, most people who have spent a bit of time dabbling in this field have probably heard the term CX – Customer eXperience – used before.
When you’re a baby you do nothing but sleep; that sounds amazing to me right now to be honest! As you get older we know that young kids and teenagers love to stay up late when they can for a variety of reasons, usually whatever they’re passionate about at the time. The stereotype of young adults is to hang on to this habit a little whilst getting just enough sleep to wake up for work the next day. As for me, I grew up enjoying the peaceful mornings and I’ll tell you why it kicks ass.